This isn't news: The news industry is rapidly changing. One of the agents of change in this space is Yuri Victor. Yuri is a WordPress expert and a senior experience designer at Vox Media. Yuri joined Vox from The Washington Post, where he worked to bring custom digital solutions to the newsroom. I would know, because I was in The Washington Post newsroom while Yuri was there and benefitted a great deal from his work.
In a talk for TEDxPoynterInstitute, Yuri outlines the role empathy plays in changing a newsroom for the better. Now, before you ding me for posting a talk by a former colleague, I have to say, honestly, the insights here are incredibly valuable and highlight one of the core principles of design thinking: start with empathy. The entire talk showcases design thinking as applied in a real-world context.
Yuri explores the model at Vox, his past experience at The Washington Post and explains the role empathy can play in helping newsrooms not only retain but grow strong talent among their programmer and developer ranks.
"If we can start to support each other just by asking the simple question, 'How can I help,' we can all spark together."
I am in the process of planning a class with two leaders in journalism, Tyson Evans of The New York Times and David Wright of Twitter. The class, called Redesigning the News Ecosystem, will call on students to explore ways in which we can change the way news is produced and delivered not from an industry perspective, but from a consumer or user perspective. Empathy, as Yuri outlines, is a great place to start.